by Bob Massa and Bill Conley The June 2023 Supreme Court ruling striking down the consideration of race as a factor in college admissions has reignited calls for the elimination of legacy preferences and early decision (ED) programs. Yet by no means is the rallying cry to dispose of ED “new” news. […]
Tag: College Admissions
College Admissions
Insightful articles from industry leaders in college admissions.
by Bob Massa and Bill Conley (Published in Inside Higher Ed, April 10, 2023) In January and February of this year, Inside Higher Ed published two opinion pieces by John Roberts, an engineering recruiter at the University of Kentucky. In the first piece, Roberts argues that admissions counselors should not be held responsible for hitting […]
“We want to create as much opportunity for as many academically talented young people as possible, regardless of financial background or legacy status.” So said Amherst College president Biddy Martin when she announced last fall that the college was abandoning the practice of favoring children or grandchildren of alumni in admissions. A similar announcement was […]
by Bob Massa, Bill Conley and David Holmes from The Chronicle of Higher Education, May 6, 2021 In his recent Chronicle Review essay, “The Abiding Scandal of College Admissions,” Matt Feeney decries college admission officers as administrators, not educators, who take it upon themselves to probe an applicant’s character and authenticity. Among the small group […]
By Bob Massa and Bill Conley This past fall, we wrote about how Early Decision (ED) programs would play an increasingly important role in helping colleges meet their fall enrollment goals. With the financial fallout of the pandemic making enrollment levels more difficult to achieve, we suggested that getting a larger group of enthusiastic students […]
by Bill Conley and Bob Massa Is standardized testing dead? Or, to paraphrase Mark Twain, are the reports “greatly exaggerated?” In March 2020, about one thousand of the 2300 private non-profit and public Bachelor granting colleges and universities offered students the option to apply to their institutions without submitting SAT or ACT scores, and several […]
by Bob Massa and Bill Conley Exactly a year ago, and in the shadow of a Department of Justice threat, members of the National Association of College Admissions Counseling (NACAC) reluctantly voted to remove from its Code of Ethics language that prevented colleges from recruiting students who had committed to another institution. They also struck […]
Bill Conley and Bob Massa Principals, Enrollment Intelligence Now By August 2020, more than 10 million cases worldwide were reported, and 500,000 deaths were attributed to Covid-19. Vast multiples of those staggering numbers have been touched by the […]